Is Bed Head Cruelty-Free?

Most of us are looking for cruelty-free products that won’t test on animals and potentially cause them severe harm. But one product that some people may be “iffy” about is Bed Head. Are they cruelty-free, or should we put a stop to purchasing from this brand altogether?

Unfortunately, Bed Head is not cruelty-free. Although their website can sound relatively convincing, the fact of the matter is that they allow their products to be sold in locations where animal testing is required – which means their products must be tested on animals.

Are you curious about Bed Head and their stance on animal testing? Then keep reading, hon. We’ve got a lot to talk about – but be forewarned; you might not be happy with the answer (and you’ll likely end up tossing your Bed Head products in the trash).

It’s time to do some investigative work, ladies!

Is Bed Head Cruelty-Free? The Long Answer

On a mission to stop purchasing products that use animal testing, I decided to take a closer look into Bed Head. After all, I have always been a big fan of their products – so I wanted to make sure I was supporting a brand that fell in line with my beliefs and values.

That brought me to their website. And at first, it sounds pretty great. The website reads: 

We do not test our products on animals and are committed to ending animal testing. Unilever has complied with the EU animal testing bans for cosmetics since 2004 and supports calls for similar bans to be introduced globally.”

Sounds pretty good to me! In fact, I was ready to hand Bed Head all of my money. But then I kept reading and came across this juicy little nugget:

Occasionally, across our portfolio, some of the ingredients we use have to be tested by our suppliers to comply with legal and regulatory requirements in some markets; and some governments test certain products on animals as part of their regulations.”

To be honest, that’s a whole lot of words to simply say; yes, sometimes we test on animals

Ok, ok, I get it – you don’t test on animals unless it’s absolutely necessary and required by the area you’re trying to sell in. But that’s just the thing. If the location requires animal testing, then you just shouldn’t sell your products in that area. It’s that simple.

So, to put it simply – Bed Head is not cruelty-free. If you’re searching for cruelty-free products similar to Bed Head, opt for Noughty, Cake, or IGK.

Is Bed Head Vegan?

While I’m sure there are some Bed Head products that are vegan, they are not referred to as a “vegan brand.” That’s because they engage in animal testing when required, which means that their products overall cannot be considered vegan.

Not only that, but the Bed Head brand does not make any claims to offer vegan-friendly products. So, if you’re looking for vegan hair care products, you shouldn’t look to Bed Head for your answers.


I know it’s a bummer – but Bed Head simply isn’t a cruelty-free company – and it’s not vegan, either, for that matter. If you want to learn a little bit more about this topic, I’ve added these commonly asked questions for you to check out.

What shampoos are cruelty-free?

If you’re looking for cruelty-free and vegan shampoos, you have plenty of top-notch options! Some of the most popular cruelty-free shampoos include: 100% PURE Kelp & Mint Volumizing Shampoo, Aveeno Strength & Length Plant Protein Blend Shampoo, and Love Beauty And Planet Hope and Repair Shampoo.

Is Bed Head After Party vegan?

Bed Head does not claim to sell any vegan-friendly products. That said, I cannot say that Bed Head After Party is “vegan.” You can get a complete list of the product’s ingredients here.

Is Dove cruelty-free?

Dove is cruelty-free – and is even listed on the PETA website as a brand you can trust. That said, go ahead and keep using your favorite Dove products without the fear of contributing to a company that isn’t trying to do better.

Bed Head is Not Cruelty-Free

Currently, Bed Head is not considered cruelty-free as they engage in animal testing when required by law. We hope that Bed Head changes its tune in the near future. Until then, look to other brands if you want to purchase cruelty-free products.

Did you know that Bed Head was not cruelty-free? How do you feel about this? Do you have any cruelty-free products to recommend?

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